Tag Archives: marketing

Are You Ready for a Whole New Web?

By Rich Lewis at Burlington Press http://www.burlingtonpress.com | www.burlingtonpresswebservices.com For a long time now, when asked what domain should I purchase for my business, we have advised trying to find a .com version of your company name or keyword because of the … Continue reading

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Two Lessons in Customer Satisfaction

By Rich Lewis at Burlington Press http://www.burlingtonpress.com | www.burlingtonpresswebservices.com The more we understand our customers the better we can serve them. And the better we serve them the more business we get. That would seem to prove logical. So, here are two … Continue reading

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The High Cost of Cheap Business Cards

A Cheap Business Card Doesn’t Mean Inexpensive By Rich Lewis at Burlington Press http://www.burlingtonpress.com | www.burlingtonpresswebservices.com Every time you hand out your business card, you are making an impression. That little 3½ inch by 2 inch piece of paper has a big … Continue reading

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3 Ways to Stand Out at Your Next Trade Show

By Rich Lewis at Burlington Press http://www.burlingtonpress.com | www.burlingtonpresswebservices.com When designing a billboard, six words or less is ideal. You have a brief glance to capture a driver’s attention and get your idea across. And the same strategy applies when designing your … Continue reading

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Networking – A Guide to Human Contact

By Rich Lewis at Burlington Press http://www.burlingtonpress.com | www.burlingtonpresswebservices.com Social media serves a purpose but it is not the ultimate way to get business. We are still humans and humans tend to want to deal with other humans when they do business. … Continue reading

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From the Mouths of Babes

  By Rich Lewis at Burlington Press http://www.burlingtonpress.com | www.burlingtonpresswebservices.com If you don’t know of Ingrid Michaelson, she is a young singer songwriter whose wide voice range and simple and personal writing style has recently made her a star. It is not … Continue reading

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The Importance of Planning

By Rich Lewis at Burlington Press http://www.burlingtonpress.com | www.burlingtonpresswebservices.com This is one of those cases where the picture says it all. Great design is one thing, but knowing how it will look in the real world is probably even more valuable. Have … Continue reading

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