Tag Archives: printing

The High Cost of Cheap Business Cards

A Cheap Business Card Doesn’t Mean Inexpensive By Rich Lewis at Burlington Press http://www.burlingtonpress.com | www.burlingtonpresswebservices.com Every time you hand out your business card, you are making an impression. That little 3½ inch by 2 inch piece of paper has a big … Continue reading

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3 Ways to Stand Out at Your Next Trade Show

By Rich Lewis at Burlington Press http://www.burlingtonpress.com | www.burlingtonpresswebservices.com When designing a billboard, six words or less is ideal. You have a brief glance to capture a driver’s attention and get your idea across. And the same strategy applies when designing your … Continue reading

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How Often Should You Update Content

By Rich Lewis at Burlington Press http://www.burlingtonpress.com | www.burlingtonpresswebservices.com Content is the way your business or organization communicates and drives engagement with your customers. Content on websites, blogs, social media, printing and email marketing needs to be fresh and updated regularly, just … Continue reading

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Over $12,500 Well-Spent

By Rich Lewis at Burlington Press http://www.burlingtonpress.com | www.burlingtonpresswebservices.com As marketing professionals we need to be looking for opportunities to share what we know with those who may need it. There are organizations out there trying to do good but can’t afford … Continue reading

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9 Benefits of Direct Mail and More

By Rich Lewis at Burlington Press http://www.burlingtonpress.com | www.burlingtonpresswebservices.com I didn’t create these, they are from the Direct Mail Media Pack(r) although what is between the ( )’s are mine Results are directly measurable You speak to somebody, not everybody, reducing waste … Continue reading

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How to Evolve as a Marketer

By rich Lewis at Burlington Press http://www.burlingtonpress.com | http://wWW.BURLINGTONPRESSWEBSERVICES.COM Everything’s changed since we first broke into this business. Today’s marketing strategies are nothing like they were twenty, ten or even a year ago. Marketing’s constant evolution relates mostly to developing … Continue reading

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You Can Handle Tangible Marketing

By Rich Lewis at Burlington Press http://www.burlingtonpress.com | www.burlingtonpresswebservices.com It can be easy to get caught up in the next big digital marketing tool. But how much of this digital marketing do your customers respond to? Although it is indisputable that digital … Continue reading

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